‘DARJI ONLINE’ : A True Testament of Digital India.
- digital generation sansthan
- Oct 2, 2022
- 3 min read
Our Honorable PM Modi Ji Mentioned DARJI ONLINE in his show Mann Ki baat, and appreciated Setha Singh Rawat (Proprietor of DARJI ONLINE). We are very thankful to PM Modi for appreciating us.
Our work is also published in International Year of Millets 2023 Mann ki Baat by PM Modi in the page no of 50-51. It is an honour for the whole team of DARJI ONLINE.
Digital India is giving rise to new, budding digital entrepreneurs in the country. It is providing them with a platform to expand their business horizons and make the most of it. One such success story is Setha Singh Rawat of Ajmer district, Rajasthan. A tailor by profession, Setha ji is today the proud owner of DARJI ONLINE. Post pandemic, Setha Ji was willing to venture into the digital space. In order to do so, he joined hands with CSC Grameen eStore and hired a few women to meet the large demand for masks by the customers. Little did he know that smalls start, with the power of Digital India, will turn into successful business ventures, selling varieties of stitched clothes online across the country, and giving employment to hundreds of women today.
Our Doordarshan team got in touch with Setha Ji to know more.
“During COVID times, we started a website called ‘DARJI ONLINE’. A team of 5 people then collaborated with CSC Grameen eStore, which is an e-commerce platform by the government, to expand our base past-pandemic. Today through the means of the CSC eStore, we not only get orders from across the country but are employing over 100 people, aiming for 500 people in the next 3 year. Such is the power and magnitude of Digital India. We started Darji Online only for production and kits initially, but today we deal in t-shirts, laptop bags, and various other items from the garment industry.
Digital India has made everything very convenient for people. Today, anyone sitting in any village in India can place their orders on CSC Grameen eStore and as soon as the query reaches us we make sure to deliver their Darji Online product to their doorsteps. The distinctive quality of this CSC eStore is that it has been ruralized for the ‘Grameen’ customers, unlike any other e-commerce platform that only delivers to cities and select regions. Through our VLE’s small rural businesses associated with CSCs can reach every nook and corner of India today.
I appeal to the youth of India to join hands with CSCs. I can tell from my personal experience that nothing is impossible for us. I once used to work in a garment factory earning 10-15k per month, today the annual turnover of my business is over 2Cr. We are extremely grateful that we work with the right call & opportunity, and through the help of CSCs and the power of Digital India, are able to make a good living. I urge the youth to pursue their dreams as well and tread on the path of becoming digital entrepreneurs.
On behalf of the 5 lakh VLEs, I would like to thank the MD of our CSCs, Mr. Dinesh Tyagi, for turning our dreams into a reality. I would also extend my gratitude to the Hon’ble PM for giving us this platform which has enabled thousands of families to earn their livelihood. "
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